Google Adsense Placement

Here is the layout my sites I use for Adsense.  These are returning me a CTR of approximately 7%.

Google Adsense Template & Layout

Google Adsense Template & Layout

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Google Adsense – Plan of Attack

Creating a proper work schedule is what I feel is the most important step with making money using Google Adsense, or any type of internet marketing for that matter.  You need to set clear goals and a realistic work timeline.  Your expectations also must be brought into check as the results are not immediate.  If you are looking at producing a lot of microsites to spread out your risk then this is even more important.  The approach can be used for large authority sites also.

Following is my timeline for making my sites.  I will go into details for each step in the next few weeks but this should prepare you and get your mindset right.

Week 1

  • Day 1
    • Research 4 new niche markets that have both achievable traffic and potential for high paying traffic.  These 4 new niches will be your 4 new sites.
    • For each of these 4 sites research 4 keyword phrases that you want to target.  Don’t aim for the difficult ones straight away, you want some results in the short term that will lead to the higher traffic keywords down the track.
    • Select your highest potential keyword for each site and use this to purchase the domain names.
    • Setup Wordpress for each domain name.
  • Day 2
    • Write 4 articles for Site 1, publish on your site and submit to Ezinearticles.
  • Day 3
    • Write 4 articles for Site 2, publish on your site and submit to Ezinearticles.
  • Day 4
    • Write 4 articles for Site 3, publish on your site and submit to Ezinearticles.
  • Day 5
    • Write 4 articles for Site 4, publish on your site and submit to Ezinearticles.

Week 2

  • Day 1
    • Create Web 2.0 accounts (if needed) for eight different properties.  These will be used to linkwheel the articles.
  • Day 2
    • Write articles for each site and each keyword (16 in total) on the first two Web 2.0 properites (spread across different accounts), linking property one to property two.  The articles keyword is used as anchor text.
  • Day 3
    • Write articles for each site and each keyword on the third and fourth Web 2.0 properites (spread across different accounts), linking property two to property three and three to four.
  • Day 4
    • Write articles for each site and each keyword on the fith and sixth Web 2.0 properites (spread across different accounts), linking property four to property five and five to six.
  • Day 5
    • Write articles for each site and each keyword on the seventh and eighth Web 2.0 properites (spread across different accounts), linking property six to property seven, seven to eight, and either to one.

Week 3

  • Day 1
    • RSS Submit any feeds that you now have.  These will be from your main site, Ezinearticles author feed, Web 2.0 properties etc.
    • Create a Podcast out of your feeds.
    • Onlywire Site 1
  • Day 2
    • Onlywire Site 2
    • Random bookmarking all site articles using your collection of backlink drop locations.  These include blogging, forums, directories, profiles, etc.
  • Day 3
    • Onlywire Site 3
    • Random bookmarking
  • Day 4
    • Onlywire Site 4
    • Random bookmarking
  • Day 5
    • Random bookmarking.

The first four articles are now up and running and all it takes now is some time for Google to start collecting the backlinks and the domain of the site to age.  You will begin to move up the ranks for your site and the traffic will start flowing.  Don’t expect amazing results from these four articles until a few months down the track.  You should continue to add random bookmarks to the site whenever you get a spare 5 minutes.  Once you now how to add them they will take no time at all.

Week 4 – Week 6

I repeat the exact same process for the next three weeks with new keywords.  I obviously don’t need to worry about purchasing the domain and the RSS submits are probably taken care of but I use that time to build even more backlinks.

After six weeks you will have four sites that contain eight articles each and the first four will be starting to move up on Google.

The benefit of a schedule like this is that instead of wasting time for the first group of articles to rank you are making even more content.  This content will even help your site move up quicker.

Once the traffic starts coming in you can see if the site is worth expanding or if you should move onto the next group of four.

I stopped focusing on one site about four weeks ago but in the last week it has started to pick up a lot more quality traffic and is now regulary hitting $20+ a day.  While I was waiting I managed to get a lot more sites up but now I can go back and squeeze more cash out of this older site.  Patience will pay off!

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Increasing Your Google Adsense Revenue – Part 1

If you have ever spent any time at browsing internet marketing forums you have more than likely come across some members dabbling with Google Adsense but failing to make any significant money. They curse at how bad Adsense is and that Google is evil and the whole market is dead. If you look at little deeper in those same forums you will also come across a handful of people who are making a small fortune from this same dead network.  The threads are usually the ones with an army of followers latching onto every single word of the author trying to leech out every last drop of information from his or her brain.

What are these handful of people doing that the followers aren’t?  Quite simply they are doing something!  Too often than not, people new to the internet marketing industry spend too much time trying to find the next big thing rather than putting something into action.  By the next week these same people are hassling the next person to post their money making scheme leaving their Adsense venture to gather dust.

Google Adsense is not a fast way to make money but it is a vary scaleable and controllable method that once mastered can produce a relatively stable income.  It relies heavily on organic traffic so learning about Search Engine Optimisation is a must.  Once you know your traffic numbers and have tweaked your website design to obtain a Click Through Rate (CTR) of greater than 5% you will be able to predict your daily income.  From here you either build more sites or you add more content to your site until you have reached your goal.

If you want to make a real go of generating Google Adsense Revenue then you have to start out by prioritizing your time with a proper work schedule.

Over the next few weeks I will post my approach and plan of attack I use to build and promote my websites monetized with Adsense.

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How to Add Google AdSense Under Post Titles

In several of my blogs I have created for search engine optimization and marketing experimentation I have monetized them using the popular Google Adsense. One of Adsense’s limitations is that it is limited to only 3 ad units per page. These units need to be strategically positioned for maximum exposure and highest click through rate. The position I choose is to have a letterbox unit positioned directly under the title of individual posts. This means that a reader will have to view the ad before moving onto the content. I also see a lot of questions on how to actually get the ads onto the site.

There are many plugins available to display Google Adsense on a WordPress blog but the one I choose to use is Simple Adsense Insertion (SAI). To use this plugin you simply insert your Adsense campaign code into one of the SAI campaigns and then use the provided tags (< !- - wp_ad_camp_1 - -> or “echo show_ad_camp_1();”) to position them throughout your site.

To display an ad unit under the title of each post you will need to edit your themes template:
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Base64′ing in AMX NetLinx – Part 1 – Encoding

While working on an AMX project involving a lot of HTTP requests I came across some methods that required Basic Authentication. In regards to HTTP, Basic Authentication allows for a web client, such as a browser, to provider user credentials to the server when making a request. A colon ‘:’ is appended to the user name and concatenated with the password before having Base64 encoding applied and sent off in the HTTP header to the server. The server then receives and decodes the message to retrieve the original user name and password.

Most browsers natively support Base64 encoding and a lot of programming languages either support or have libraries already built to add the support to make Base64 encoding a simple hurdle to jump while programming on a PC. Unfortunately, AMX NetLinx has no such libraries or modules so the encoding needs to be added to each project.

This article will give you the functions required to add Base64 encoding to your next HTTP project. Also stay tuned for Part 2 which will give you the functions required to decode a Base64 string.
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Update on Domain Registration Issue

I’m not sure if this is a total coincidence but it was revealed a could of days ago that Nicholas Bolton’s domain company Bottle Domains was suspended, “due to a serious breach of its obligations under the registrar agreement”.

The breach is to do with personal details of clients (credit card details) being stolen from Bottle Domains and published for sale on the web. Allegedly Bottle Domains did not do enough to advise their customers of the breach and the possible consequences. This happened several years ago but recent events involving the BrisConnections saga may have stirred up a hornets nest somewhere.

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Blogging to help SEO

One of my alteria motives for starting this blog was to see how it affects the search engine results and ranking for my main domain (http://www.plyplemadesign.com.au).  Search Engines love fresh original content and unfortunately for a boring business aimed site that is really nothing more than an advertisement there are not many ways to inject dynamic and original content.  Not convincingly anyway.

A lot web design businesses get there high search engine rankings from back-linking off sites they have completed (that link in the footer does more than just act as a advertisement for the few who browse down that far).  These sites are quite often located in the same area as the designer so that also boosts the ranking for their locality. 

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Domain Registration – You do get what you pay for

One of the first things I looked for when I started to get Plyplema Design off the ground was a place to host my customers domains.  As many people do I researched for what would be the cheapest option to purchase the .com.au domains, I wanted value for my money and couldn’t fathom what could actually go wrong.

I came across name.com.au and was immediately attracted to the $20 price tag.  I was still a little skeptical so read around on some popular forums and noticed mix reactions.  The common theme being that they are great when it works but an absolute pain when things go sour.

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Welcome to Plyplema Design

Welcome to my new (and first!) blog, Plyplema Design.  It is based from my new web design and freelance programming business I am in the process of starting.  You can check out the main site at http://www.plyplemadesign.com.au which was launched just a few days ago.

The business side of things will be targetted at website design and development with a focus on smaller businesses looking at taking the first step into gaining an online presence and those that have sites stuck in the dark ages.  My programming skills will allow me to also create custom database driven sites that many designers can’t deliver.

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